Print Glossary & Terminology Following are some terms that might help you in placing your printing order or working with a creative design team. With LondonWestStudio.com, you don't have to know these terms (our creative team is very user-friendly), but it never hurts to understand more about the product in which you are investing! Return To Top ^ ( 0-9 ) - 4-color-process
- Process that combines the four basic colors to create a printed color picture or colors composed from the basic four colors.
Return To Top ^ ( A ) - Accordion fold
- A term used in the binding process when two or more parallel folds open like an accordion.
- Air
- Amount of white space in a layout.
- Align
- To line up type or graphic material, using a base or vertical line as a reference guide.
- Alteration
- Change in copy of specifications after production has begun.
- Artboard
- Often used by designers when referring to â??mechanical artâ??.
- Artwork
- A general term used to describe photographs, drawings, paintings, hand lettering, and the like prepared to illustrate printed matter.
- Author's corrections (ACs)
- Corrections, and knowing who generated them, is important. Also know as "AC's". ACs refer to changes or addition in copy after it has been typeset.
Return To Top ^ ( B ) - Back up
- Printing the second side of a sheet already printed on one side.
- Banner
- As opposed to a large printed poster, this term refers to a large headline or title extending across the full page width.
- Bind
- To secure sheets with staples, thread, glue or using other means.
- Bindery
- The department of a print shop or firm specializing in binding and finishing printed products.
- Bleed
- Printing (generally meaning inking) that goes to the edge of the sheet after trimming.
- Blind embossing
- Pressing an image into paper without using ink or foil. Generally, t his creates an uplifted image.
- Blueline
- A photographic proof that is used to check position of all image elements.
- Bond paper
- Strong durable paper grade used for letterheads and business forms.
- Brightness
- The reflectiveness or brightness of paper.
- Bulk packing
- Packaging printed materials without wrapping or banding.
- Burn
- Exposing a printing plate to high intensity light.
- Butt
- Butting images together, or joining them without overlapping.
Return To Top ^ ( C ) - Camera-ready copy
- Artwork or pasted-up material that is ready for production.
- Caption
- Also called a cutline. Text that identifies a picture.
- Chrome
- A term for a transparency.
- Coated paper
- A clay-coated printing paper with a smooth finish.
- Collate
- A finishing term for organizing paper or pages in a specific order.
- Color bar
- A quality control term that refers to the spots of ink color on the tail of a sheet.
- Color correction
- A process that occurs to improve color separations.
- Color key
- Color proofs that are done in layers, so that each one can be checked overlaying the others.
- Color matching system
- A system of formulated ink colors used for communicating color.
- Color separations
- The process of preparing artwork for printing by separating into the four primary printing colors.
- Comb bind
- A comb-like plastic binding inserted into punched holes.
- Composite film
- Combining two or more images on one or more pieces of film.
- Contrast
- The tonal change in color from light to dark.
- Copy
- Content that is used to produce the printed project.
- Cover paper
- A heavy printing paper.
- Crop
- To edit off parts of a picture or image.
- Crop marks
- Printed lines showing where to trim a printed sheet.
- Crossover
- Printing across the gutter or from one page to the facing page of a publication.
- Cyan
- One of four standard process colors. The blue color.
Return To Top ^ ( D ) - Density
- The degree of color or darkness of an image or photograph.
- Die
- Metal rule or imaged block used to cut or place an image on paper in the finishing process.
- Die cutting
- Curing images in or out of paper using a â??dieâ??.
- Dot
- An element of halftones. Using a loupe you will see that printed pictures are made many dots.
- Dummy
- A rough layout of a printed piece showing final size and image and copy locations.
- Duotone
- A half-tone picture made up of two printed colors.
Return To Top ^ ( E ) - Emboss
- Pressing an image into paper so that it will create a raised relief.
- Emulsion
- Light sensitive coating found on printing plates and film.
Return To Top ^ ( F ) - Flop
- The reverse side of an image.
- Foil
- A metallic or pigmented coating on plastic sheets or rolls used in foil stamping and foil embossing.
Return To Top ^ ( G ) - Galley proof
- Text copy, usually for proofing, prior to it being put into a mechanical layout or desktop layout.
- Gang
- Getting the most out of a printing press by using the maximum sheet size to print multiple images or jobs on the same sheet.
- Generation
- Stages of reproduction from original copy. A first generation reproduction yields the best quality.
- Ghosting
- A faint printed image that appears on a printed sheet where it was not intended.
- Gloss
- A shiny look reflecting light.
- Grain
- The direction of the paper fibers.
- Grippers
- The metal fingers on a printing press that hold the paper as it passes through the press.
Return To Top ^ ( H ) - Hairline
- A very thin line, border or gap about the width of a hair or 1/100 inch.
- Halftone
- Converting a continuous tone to dots for printing.
- Hard copy
- The output of a computer printer, or typed text sent for typesetting.
Return To Top ^ ( I ) - Image area
- Portion of paper on which ink can appear.
- Imprint
- Adding copy to a previously printed page.
- Indicia
- Postal information place on a printed product.
Return To Top ^ ( K ) - Keylines
- Lines on mechanical art that show position of photographs or illustrations.
- Knock out
- To mask out an image.
Return To Top ^ ( L ) - Laminate
- To cover with film, to bond or glue one surface to another.
- Line copy
- High contrast copy not requiring a halftone.
- Lines per inch
- The number of rows of dots per inch in a halftone.
- Loupe
- A magnifying glass used to review a printed image, plate and position film.
Return To Top ^ ( M ) - Magenta
- Process red, one of the basic colors in process color.
- Make-ready
- All the activities required to prepare a press for printing.
- Mask
- Blocking light from reaching parts of a printing plate.
- Matte finish
- Dull paper or ink finish.
- Mechanical
- Camera ready art all contained on one board.
- Mechanical separation
- Mechanical art overlay for each color to be printed.
Return To Top ^ ( N ) - Negative
- The image on film that makes the white areas of originals black and black areas white.
- Non-reproducing blue
- A blue color the camera cannot see. Used in marking up artwork.
Return To Top ^ ( O ) - Offset paper
- Term for uncoated book paper.
- Opacity
- The amount of show-through on a printed sheet. The more opacity or the thicker the paper the less show-through. (The thicker/heavier the paper the higher the cost.)
- Overlay
- The transparent cover sheet on artwork often used for instructions.
- Overrun or overs
- Excess printed copies.
Return To Top ^ ( P ) - Perfect bind
- A type of binding that glues the edge of sheets to a cover.
- Pica
- Unit of measure in typesetting. One pica = 1/6 inch.
- Plate gap
- Gripper space. The area where the grippers hold the sheet as it passes through the press.
- PMS
- The abbreviated name of the Pantone Color Matching System.
- PMT
- Abbreviated name for photomechanical transfer. Often used to make position prints.
- Press number
- A method of numbering manufacturing business forms or tickets.
- Pressure-sensitive paper
- Paper material with self sticking adhesive covered by a backing sheet.
- Process blue
- The blue or cyan color in process printing.
- Process colors
- Cyan (blue), magenta (process red), yellow (process yellow), black (process black).
Return To Top ^ ( R ) - Ragged left
- Type that is justified to the right margin and the line lengths vary on the left.
- Ragged right
- Type that is justified to the left margin and the line lengths vary on the right.
- Ream
- Five hundred sheets of paper.
- Reflective copy
- Copy that is not transparent.
- Register
- To position print in the proper position in relation to the edge of the sheet and to other printing on the same sheet.
- Register marks
- Cross-hair lines or marks on film, plates, and paper that guide strippers, platemakers, pressmen, and bindery personnel in processing a print order from start to finish.
- Reverse
- The opposite of what you see. Printing the background of an image. For example; type your name on a piece of paper. The reverse of this would be a black piece of paper with a white name.
- Rip film
- A method of making printing negatives from PostScript files created by desktop publishing.
Return To Top ^ ( S ) - Saddle stitch
- Binding a booklet or magazine with staples in the seam where it folds.
- Scanner
- Device used to make color separations, halftones, duo tones and tri tones. Also a device used to scan art, pictures or drawings in desktop publishing.
- Score
- A crease put on paper to help it fold better.
- Self-cover
- Using the same paper as the text for the cover.
- Shadow
- The darkest areas of a photograph.
- Show-through
- Printing on one side of a sheet that can be seen on the other side of the sheet.
- Side stitch
- Binding by stapling along one side of a sheet.
- Silhouette halftone
- A term used for an outline halftone.
- Skid
- A pallet used for a pile of cut sheets.
- Specifications
- A precise description of a print order.
- Spine
- The binding edge of a book or publication.
- Spot varnish
- Varnish used to hilight a specific part of the printed sheet.
- Stamping
- Term for foil stamping.
- Stet
- A proof mark meaning let the original copy stand.
- Stock
- The material to be printed.
- Stripping
- The positioning of film on a flat prior to platemaking.
- Substance weight
- A term of basis weight when referring to bond papers.
- Substrate
- Any surface on which printing is done.
Return To Top ^ ( T ) - Text paper
- Grades of uncoated paper with textured surfaces.
- Tints
- A shade of a single color or combined colors.
- Tissue overlay
- Usually a thin transparent paper placed over artwork for protection uses for marking color breaks and other printer instructions.
- Transfer tape
- A peel and stick tape used in business forms.
- Transparency
- A positive photographic slide on film allowing light to pass through.
- Transparent copy
- A film that light must pass through for it to be seen or reproduced.
- Transparent ink
- A printing ink that does not conceal the color under it.
- Trapping
- The ability to print one ink over the other.
- Trim marks
- Similar to crop or register marks. These marks show where to trim the printed sheet.
- Trim size
- The final size of one printed image after the last trim is made.
Return To Top ^ ( U ) - Under-run
- Production of fewer copies than ordered. See over run.
- Up
- Printing two or three up means printing multiple copies of the same image on the same sheet.
- UV coating
- Liquid laminate bonded and cured with ultraviolet light. Environmentally friendly.
Return To Top ^ ( V ) - Varnish
- A clear liquid applied to printed surfaces for looks and protection. (UV coating looks better.)
- Verso
- The left hand page of an open book.
- Vignette halftone
- A halftone whose background gradually fades to white.
Return To Top ^ ( W ) - Washup
- Removing printing ink from a press, washing the rollers and blanket. Certain ink colors require multiple washups to avoid ink and chemical contamination.
- Waste
- A term for planned spoilage.
- Watermark
- A distinctive design created in paper at the time of manufacture that can be easily seen by holding the paper up to a light.
- Web
- A roll of printing paper.
- Web press
- The name of a type of presses that print from rolls of paper.
- Wire O
- A bindery trade name for mechanical binding using double loops of wire through a hole.
- Wire-O binding
- A method of wire binding books along the binding edge that will allow the book to lay flat using double loops. See Wire O.
- With the grain
- Folding or feeding paper into the press or folder parallel to the grain of the paper.
- Work and tumble
- Printing one side of a sheet and turning it over from the gripper to the tail to print the second side using the same side guide and plate for the second side.
- Work and turn
- Printing one side of a sheet and turning it over from left to right ussing the same side guides and plate for the second side.
- Wove paper
- A paper having a uniform unlined surface with a smooth finish.
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